Why do high search engine rankings increase your sales?

High search engine rankings are the perfect way to get more website visitors, more customers and more sales. Recent statistics show that having high search engine rankings is the key to the success of your online business. Why? read on…

1. Your customers are actively looking for you
Over 2 billion people use the Internet. Internet users spend twice as much time online as watching TV. Online shoppers will spend more than $167.2 billion online this year. Searchers have money, they want to buy and they could be your customers. Search engine marketing is far more effective than tv/radio or print because you are connecting with customers who are in a buying state of mind AND in many cases are able to make a purchasing decision while on your website.  With TV/Radio and Print they have to remember your ad and visit you at some future date.
2. Your customers use search engines
More than 80% of all Internet users find new websites through search engines, Google, Yahoo and Bing are the most used. That means that millions use search
engines every day to find products and services to buy. In general web searchers have a short attention span.  If your website does not come up in the top 5 results, it is unlikely that they will find you, because after 5 unsuccessful results, web searchers will most likely search a similar but different phrase and start looking all over again.
3. These people are interested in your goods and services
Searchers are the most qualified and motivated visitors to your website you will ever have. They have taken the initiative to search for product information online.  A easy to use website that comes up in the top three results of a search engine will likely get the sale.

At AuraDev Internet Marketing we specialize in fine tuning website to maximize sales.  This could mean improving your search engine rankings or refining your design or content.  We often use A/B experiments to prove the best method for converting website visitors to website customers.

If you would like to learn more contact us at 503 830 4313 or email us.  We provide a free website review and will show you how our internet marketing experts can help you connect with customers online.

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