Internet Marketing Web Design

The internet has changed the way business is done world wide. More and more companies are looking to get their products in front of potential customers online, and the first step of internet marketing is to have a web site designed.  The web design process can be done and maintained by a professional web site design company or you can opt to build and maintain it yourself.

The first thing to consider if you want do design your website yourself is your level computer skills. If you are not a tech-savy computer user you will probably find the web design process confusing and frustrating.  You may want to consider hiring an internet marketing / web design firm to build you a site in WordPress or other cms platform so that you can add pages and make changes once the initial web site design is complete.

However, if you enjoy working with computers and learning new things and are proficient in programs like ms word or ms publisher, or if you have alot of  patience, then designing a website may be within your grasp.

You can also hire a web design tutor for one on one learning when you hit a snag.

It certainly can be cheaper to do it yourself, depending on the value of your time.  If you are a busy professional it might be cheaper in the long run to just pay a web designer $1000 to do a basic site, while you focus on your primary means of making an income. If you still feel that you want to build your own site you should choose web design software that is easy to use and user friendly.

What we recommend at AuraDev is WordPress.  Its a very easy to use publishing system that comes with many templates.  Its very industry standard, so it will be relatively easy to find a web designer to customize the design to match your company’s image.

Your website should be as unique as you and your business. Make sure to choose a template with an acceptable layout, and then change the color theme and graphics to match your brand.

Designer graphics will make your website stand out above the rest and a custom website graphic design will  take your original graphic or photo and turning it into a unique work of art. Quality website graphics make an incredible difference in the visual appeal of your website.

The key to internet marketing and web design success is content. Don’t get caught up in overdoing visual appeal, that is best left for a different step in the search engine optimization process. The first goal is to get people to your website, then review your statistics to determine what your visitors are doing and how you can convert more visitors into customers.



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