How to Design an Email Blast

Building an email list and sending content to prospective customers as a way to generate traffic for your website and ultimately increase sales.

Email marketing can be easy to do, provide you are using a reputable vendor with easy to use tools.

This article will explain how to design an email blast.

Before you start to design an email blast, you should write your ad or sales letter.  In the first step it’s important to focus on selling and not design.  You can pick your template, colors and supporting graphics later.  First focus on your actual message.

Once you have drafted and edited your message it is time to make it look good.  Remember, the purpose of design is to get people to read the message.

If you don’t yet have an email service provider we suggest you sign-up for a free trial with each of the vendors below.  They all have many, good looking, easy to use templates and offer great support.

Email Blast Servers: Free Trial

Email Company Free Email Blast Promotion
 Overall Rating
Free Email Blast Free Email Blast – 100 emails for free through
Vertical Response		 Rating: ★★★★★
Free Email Blast for Small Business Free 60 Day Trial – Send Email Blasts Free for 60 Days though Constant Contact Rating: ★★★★½
Free Email Marketing Service 15 Day Free Trial of iContact email blast servers Rating: ★★★☆☆

Once you have an account with an email service provider, you’ll want to refer to their user manual or user videos on how to select and implement one of their design templates.  Most of them are very easy to use and pretty much cut and paste.

When your template is ready you will upload your mailing list, choose when to send and leave the rest up to the email service provider.  They will ensure that your message is delivered properly.

Email Blast Design Tips

  1. Get to the point as quick as possible.  Your email will likely be competing with a dozen others for your prospects attention.  Don’t waste their time, get in there and pitch your offer.
  2. Create a compelling headline.  The email headline is what your prospect will see and may determine whether they actually open your email.  Test out different headlines and measure which ones get the best open rates.
  3. Don’t over do it on graphics.  Graphics are sometimes not able to be seen and also make loading the email slow.  Use nice color formatting but avoid graphic heavy or all graphic templates.


Chris Chong

About the Author

Chris Chong is an internet marketing consultant specializing in online lead generation and direct marketing for small and micro-businesses. He started his internet marketing career in 2002 and has since founded or helped launch over a dozen start-ups. As an entrepreneur, his passion is to grow companies by applying direct marketing techniques in new ways.
Accepting New Projects!
To discuss your marketing project, contact chris@ehotleads.com
June 2nd, 2010 | Categories: Email Blast | Tags: are email blasts a wasit of time, best colors to use for email blasts, best email blast colors, best email blast design, best way to create an email blast, best way to design e-blast, blasting design, compose email blast, constant contact, cool email blast designs, cool email blast headlines, create email promo blast, creating e blast graphics with live links, design an email blast, design an email blast tips, design e-mail blast, design email balst template, design for e mail blast, designing an e-blast, designing an email blast, designing an email blast template, designing an email blast templates, designing an email blast tips, designing e-mail blasts, designing email blasts, e blast design, e blast design tips, e-mail blast designs, e-mail designs headlines, eblast design, eblast promo template, email blast, email blast design, email blast design templates, email blast design tips, email blast designs, email blast free template, email blast graphics, email blast headlines, email blast promo templates free, email blast promotion, email blast sales letter, email blast server, email blast servers, email blast slices, email blast template tips, email blast templates design, email blast templates for free, email blasts, email blasts design, email blasts free, email blasts headlines, email blastsend blaster comments, email graphicsgraphics.com, email marketing, emails, explain email blast, free e blast templates, free eblast template, free eblast templates, free email, free email blast design templates, free email blast designs, free email blast templates, get attention in an email blast, good email blasts design, good way of email blast, good ways to start a email blast, graphics for email blasts, great email blast designs, great email blast headlines, great email blast templates, how do i ceate an email blast with graphcs, how to compose a good email blast, how to create a graphic email blast, how to create an email blast, how to create an email blast list, how to create nice emails for marketing, how to design a eblast, how to design an email blast, how to design effective email blast, how to design email blast content, how to design email blasts template, how to email blasts designer, how to make a email blast, how to make a great email blast, how to make a nice email blast with graphics, how to make an e-mail blast, how to make email blasts, how to make nice email blasts, how to slice an email blast, how to slice graphics for e-mail blast., how to start e-mail blasts, how to write an effective email blast, how to write an email blast, how to write best email blasters, how to write business e-mail blast, how to write code for email blasts, how to write e-blast headlines, how to write email blast, letter email blast templete, mail blast, mail blast server, nice email blast letter, selling web design e blast?, send email, send email blasts free, sllice for email blast, step by step to create, generate an e-mail header, e-mail blast, template blast letter, template for email blast, tools for design an e blast, web design email blast, website tip e blast design, what is the best way to design an email blast?
No comments yet.

« »
TOP