How to Design an Email Blast

Building an email list and sending content to prospective customers as a way to generate traffic for your website and ultimately increase sales.

Email marketing can be easy to do, provide you are using a reputable vendor with easy to use tools.

This article will explain how to design an email blast.

Before you start to design an email blast, you should write your ad or sales letter.  In the first step it’s important to focus on selling and not design.  You can pick your template, colors and supporting graphics later.  First focus on your actual message.

Once you have drafted and edited your message it is time to make it look good.  Remember, the purpose of design is to get people to read the message.

If you don’t yet have an email service provider we suggest you sign-up for a free trial with each of the vendors below.  They all have many, good looking, easy to use templates and offer great support.

Email Blast Servers: Free Trial

Email Company Free Email Blast Promotion
Overall Rating
Free Email Blast Free Email Blast – 100 emails for free through
Vertical Response
Rating: ★★★★★
Free Email Blast for Small Business Free 60 Day Trial – Send Email Blasts Free for 60 Days though Constant Contact Rating: ★★★★½
Free Email Marketing Service 15 Day Free Trial of iContact email blast servers Rating: ★★★☆☆

Once you have an account with an email service provider, you’ll want to refer to their user manual or user videos on how to select and implement one of their design templates.  Most of them are very easy to use and pretty much cut and paste.

When your template is ready you will upload your mailing list, choose when to send and leave the rest up to the email service provider.  They will ensure that your message is delivered properly.

Email Blast Design Tips

  1. Get to the point as quick as possible.  Your email will likely be competing with a dozen others for your prospects attention.  Don’t waste their time, get in there and pitch your offer.
  2. Create a compelling headline.  The email headline is what your prospect will see and may determine whether they actually open your email.  Test out different headlines and measure which ones get the best open rates.
  3. Don’t over do it on graphics.  Graphics are sometimes not able to be seen and also make loading the email slow.  Use nice color formatting but avoid graphic heavy or all graphic templates.

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Published: June 2nd, 2010 by Chris Chong | Categories: Email Blast | Tags: acatapp, avianca airlines, best email blast design, best email blast designs, best way to create an email blast, best way to design e-blast, best western, campanile france, casey magee, compose email blast, constant contact, cool e-mail blasts, cool email blast, cool email blast designs, create email promo blast, design an email blast, design e-mail blast, design email blast, design email blasts, designing an email blast, designing an email blast tips, designing e-mail blasts, designing email blasts, designing for an email blast, e blast design, e blast design tips, e-mail blast designs, e-mail designs headlines, easiest way to create an eblast, eblast design, eblast promo template, email blast, email blast content creation software, email blast design, email blast design templates, email blast design tips, email blast layout, email blast layouts, email blast promotion, email blast server, email blast servers, email blast template tips, email blast templates for free, email blasts, email blasts design, email blasts free, email blasts headlines, email blasts that get attention, email marketing, emails, eva airways, free e blast templates, free eblast template, free eblast templates, free email, free email blast designs, free email blast templates, get attention in an email blast, good email blasts design, goose, graaphic email blast, graphic develoment for email blasts, great email blast headlines, great email blast templates, headliners for email blast, holster, how to create an email blast, how to create an email blast in mail, how to create anemail blast, how to create email blast with graphics, how to create nice emails for marketing, how to design a eblast, how to design a free email blast, how to design an email blast, how to design effective email blast, how to design email, how to design email blast content, how to design emails, how to make a design for a email blast, how to make a email blast, how to make a great email blast, how to make a nice email blast with graphics, how to make an e-mail blast, how to make an email blast, how to make email blast nice, how to make email blasts, how to make nice email ad, how to make nice email blasts, how to send a email blast headline, how to send blast email with good graphics, how to start e-mail blasts, how to write a e-mail blast, how to write a subscribe in email blast, how to write best email blasters, how to write email blasts, howard johnson, james lyday, kristie, ltu german airlines, mail blast, mail blast server, midwest express, morris whitner, nikko hotels, omni hotels, ostro cmd, peregrine falcon, preston abadie, relais chateaux, selling web design e blast?, send email, send email blasts free, sleep, step by step to create, generate an e-mail header, e-mail blast, template blast letter, template for email blast, tripadvisor, wayne grosse, what is the best way to design an email blast?, writing email blasts, wyndham hotels
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